{"product_id":"the-first-year-collection","title":"The First Year Subscription","description":"\u003cp data-start=\"436\" data-end=\"529\"\u003eA thoughtful gift for a new baby, designed to build a little library from the very beginning.\u003c\/p\u003e\n\u003cp data-start=\"531\" data-end=\"806\"\u003eOver the course of the first year, four carefully curated book sets arrive at just the right moments, each one chosen to suit a baby’s stage of development. From early high-contrast pages to first stories to share together, each delivery becomes something to look forward to.\u003c\/p\u003e\n\u003cp data-start=\"808\" data-end=\"1003\"\u003eAlongside the books, you’ll find simple, gentle notes to help you make the most of each one. \u003c\/p\u003e\n\u003cp data-start=\"1005\" data-end=\"1260\"\u003eDesigned as a meaningful alternative to one-off gifts, this is something that stays with a family beyond the early days. An ongoing gesture — with a new set of books arriving through the year, building into a collection to return to again and again.\u003c\/p\u003e\n\u003ch1 data-section-id=\"1pdwzs5\" data-start=\"1267\" data-end=\"1291\"\u003e\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1272\" data-end=\"1291\"\u003eWhat’s included: \u003c\/strong\u003e\u003c\/span\u003e\u003c\/h1\u003e\n\u003cul data-start=\"1293\" data-end=\"1491\"\u003e\n\u003cli data-section-id=\"16e2m7t\" data-start=\"1293\" data-end=\"1353\"\u003eFour beautifully curated book sets across the first year\u003c\/li\u003e\n\u003cli data-section-id=\"1h0eo1m\" data-start=\"1354\" data-end=\"1397\"\u003e2–3 high-quality books in each delivery\u003c\/li\u003e\n\u003cli data-section-id=\"13ti198\" data-start=\"1398\" data-end=\"1442\"\u003eThoughtful notes to accompany each stage\u003c\/li\u003e\n\u003cli data-section-id=\"17jihbv\" data-start=\"1443\" data-end=\"1491\"\u003eDelivered directly to your door (or as a gift)\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"The Baby Book Club","offers":[{"title":"Default Title","offer_id":53800247525717,"sku":null,"price":140.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1046\/2475\/0933\/files\/high-end-london-premium-baby-box-with-high-end-baby-books.png?v=1777580308","url":"https:\/\/babybookclub.co.uk\/products\/the-first-year-collection","provider":"The Baby Book Club","version":"1.0","type":"link"}